Full Name
Leah Sallen
Job Title
SVP, Media
Company
VML
Speaker Bio
As the Retail and Commerce Media lead at VML, Leah works with clients to grow their businesses through innovation and creativity, backed by data. Her passion is rooted in finding unique solutions to problems and redefining how to approach campaigns through the lens of the consumer, while meeting the needs of brands and the expectations of retailers.
Leah has had the pleasure of working on nearly every vertical across every type of media channel, both B2C and B2B. She grew up in the industry learning the ins and outs of traditional media and built her career alongside the digital revolution, which has now evolved into the complex and exciting world of commerce.
Leah loves the balance of analytical and creative thinking the advertising industry requires and will gladly geek out over both pivot tables and brainstorms alike. She spends her days immersing herself in trending topics, consumer conversation, and the latest in data and tech solutions to ensure her clients are always on the cutting edge of what’s fresh and relevant to today’s shoppers.
Leah has had the pleasure of working on nearly every vertical across every type of media channel, both B2C and B2B. She grew up in the industry learning the ins and outs of traditional media and built her career alongside the digital revolution, which has now evolved into the complex and exciting world of commerce.
Leah loves the balance of analytical and creative thinking the advertising industry requires and will gladly geek out over both pivot tables and brainstorms alike. She spends her days immersing herself in trending topics, consumer conversation, and the latest in data and tech solutions to ensure her clients are always on the cutting edge of what’s fresh and relevant to today’s shoppers.
Speaking At
